Mindstorms’ success
Book   CK Prahalad & Venkat Ramaswamy  Saturday, November 13, 2004
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High Touch Experience Network
Book   CK Prahalad & Venkat Ramaswamy  Saturday, November 13, 2004
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Access v/s Ownership
Book   CK Prahalad, Venkat Ramaswamy  Thursday, July 01, 2004
One need not own something to access an experience. We must uncouple the notion of access from ownership......
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